The crisis hits home
Wednesday, October 8th, 2008Well, my old home: The Columbian.
The daily paper in Vancouver, WA, is close to filing Chapter 11.
The paper built itself a fancy palace, moving in in January. There’s no kind way to put it. This was a stupid move.
So today the publisher announced that the paper is being forced to move back into its old building. Oh, and unless the company can refinance its current debt, it will file for bankruptcy.
Building the garish palace was a uniquely bad move, but the demise of the company offers lessons for every paper.
About 10 years ago, The Columbian hired a former Gannett editor who quickly stripped the paper of its local character, turning it into a clone of every corporate franchise in the country.
At the same time, the editor and publisher took a hard turn to the right politically.
Also at the same time, the company (which had been a pioneer in digital media) turned newsprint-centric, crippling the website while greatly expanding its print product.
So this newly right-wing, ink-on-paper dynasty did what every right-wing entity does: Go deeply in debt, mortgaging its future for short-term pleasure.
Today, the once-proud institution is a journalistic and business disaster.
I spent 24 years of my life at The Columbian. I felt I was part of a family. Part of something important. So I take no pleasure in saying that the institution I loved so much is now the poster child for the disaster I have been predicting.
I hope The Columbian survives. I hope other papers do, too.
They won’t, however, until they start firing the people at the top who created this mess instead of the hard-working people who are getting the pink slips.
